The Big 12 is expected to announce a new television deal with ABC/ESPN and Fox worth $2.6 billion Friday, according to ESPN.com. ABC/ESPN and Fox will share the rights to broadcast football, while ABC/ESPN will have exclusive rights to Big 12 basketball, according to the article by Brett McMurphy.
The Big 12’s board of directors will formally vote on the deal Friday morning, which will extend through the 2024-2025 season. The math works out so that each school will receive $20 million a year, putting them just behind the Pac 12, where every team gets $21 million a year.
My first reaction: What???
The Big 12 is content with a deal that doesn’t even break even with an inferior conference? That seems a bit ridiculous to me. It hasn’t been said yet, but I’m assuming that there will be a clause in the deal that says if the Big 12 adds teams, say they go to 12 or even 14, the deal can be renegotiated to, at the very least, keep every school at the $20 million/year mark.
Now, the new deal also includes a grant of rights clause, stating that if any team is to leave the Big 12 for another conference, all of their media rights and revenue would remain with the Big 12.
That’s a big deal for a conference that was on the brink of collapse just over a year ago.
That’s pretty much it for now, but hopefully we’ll know more tomorrow.